Mike Sayenko on Blogging and Seattle Web Design

We are a Seattle Web Design firm that is extremely passionate for generating results (website conversions) through your website.

Our niche is WordPress design & development but really we are marketers before we are designers and developers. We always start at the strategy, understanding your business objectives, sales process, and what constitutes as a conversion on your new website. We strive to meet that business objective through the website and ultimately that’s what makes a website effective. You want the user to perform a specific action once they land on your website, and that is what we strive to do.

Mike Sayenko Interview - Author Pic

Could you tell us a little about yourself – how you ended up starting an online business? When did you get an idea to launch your own website and how important is for you to be online?

I started my company with a friend from University of Washington in 2009, we set off to be the best WordPress design & development firm in Seattle. Our focus is on generating results, a return on your investment through smart design, quality research, and forward-thinking strategies. Online has really changed the game in marketing, and I think for the better as you can really learn a great deal about your perspective and current customers that you couldn’t do with traditional advertising and marketing. If you want to

The right domain name is important. How long did it take you to come up with the domain name for your website?

It wasn’t long since I wanted to brand my business with my last name. It’s unique, memorable, fun to say, and has no competition for the branded keywords.

What kind of Theme do you use on your website and what are the “must have” plugins you would recommend?

We created our own custom theme. “Must have” plugins for a typical brochure style lead generation websites is Gravity Forms, Yoast SEO (to optimize content for keywords), A5 Custom Login (customize your WP login page), Better WordPress Minify (for pagespeed), jQuery lazy load plugin (for pagespeed).

 Mike Sayenko Interview - Seattle Web Design Logo

What CMS (Content Management System) do you use on your website? How hard is it to navigate within your CMS (making a new post, inserting images, moderating comments, etc.)?

WordPress, it’s extremely user friendly and no HTML knowledge needed which is why we have been using WordPress CMS since we’ve started the firm. Clients love it because they can manage the website on their own and save a good chunk of money on hiring a webmaster.

How do you promote your website? Do you use social media channels to attract more visitors to your blog?

We focus on in-bound marketing, mostly organic search. We use our blog to attract our visitors and do social media outreach to promote and highlight case studies and “how to” blog posts.

Do you have any current projects?

Yes, we always have 4-6 projects we’re working on. We just launched a new site chess4life.com that was a fun WordPress project.

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You’ve got a pretty good thing going, obviously, but if there’s one truth of the internet, it’s that things change. Where are you going from here?

We are going to always stick to what we do best and that is strategy, design, and develop in PHP based CMS. Currently and for a long time the best in the business is WordPress CMS and so we only do what is best for our clients, which is almost always WordPress.

What three pieces of advice would you give people looking to follow a similar path?

Patience, use your talent, have the drive, and passion for what you do – If you have all of these you will be successful. But you cannot be successful without a thirst and passion for what you do. If you find yourself not settling for a mediocracy and genuinely care about putting out your best, you will simply outperform people that maybe more talented but aren’t driven.

We like to wrap up with a bit of fun, so just one more thing before you leave – Batman or Superman, who wins?

Batman! He’s always been my go to superhero 🙂

Photos ©: Seattle Web Design

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