Online forms and survey tools are the best way to directly connect with your customers online. Through these two unique communication channels you can collect valuable customer information and actionable customer feedback. This is exactly why do-it-yourself online form and survey tools have become so popular today.
It’s important to note that all these tools are different, in the terms of how easy to use they are, which functionality they offer, and what the form and survey will look like at the end. This is why it is important to find the one that suits your needs and that your customers will find appealing and easy to use.
What are online forms and surveys?
Online forms can be entire web pages, or used as an element on your landing page. They are commonly found on landing and contact pages, and allow users to input the requested data and then forward this data to you via email. They can also be used to allow the users to access special content upon submitting the form, such as a free guide, ebook or subscription to an email newsletter.
Online surveys are younger relatives of old school face-to-face and telephone surveys. At the core they are still the same – they are used to collect the customer’s opinion on some specific matter or some other type of information. Basically, it is an online questionnaire that your target audience can complete on the go or from the convenience of their homes.
Why do you need online form and survey tools?
As you can see, online forms and survey tools have the unique capacity to open your business up to constant feedback. But why do you need tools? In order to build forms and surveys, you need to know how to code.
The basic requirements for building a good looking online form is knowledge in HTML, CSS, Bootstrap and PHP. For online surveys you will have to add database administration knowledge.
The online form and survey tools, on the other hand, don’t require any previous technical or coding knowledge. By using them, you can build completely functional and great looking online forms and surveys in a matter of minutes.
List of the most popular online form and survey tools
Online forms and surveys are quite handy when you want to ask your customers to leave personal info behind or provide their valuable feedback. Here you will find a list of the best online form and survey tools to use for making powerful forms and surveys.
SurveyMonkey is an online survey software that helps you to create and run professional online surveys. It is very powerful and a well known online application.
Formstack is an easy to use online form builder that lets you create and brand forms with no coding knowledge.
Typeform is a web-based platform for collecting and sharing information, in a conversational, human way. You can build engaging, and conversational online forms, surveys, quizzes, landing pages, and much more with Typeform.
Google Forms is a free service that you can use to create online surveys and quizzes and send them to other people.
QuickTapSurvey is the only survey platform that lets you capture data anywhere, even offline, whether you need to collect data in-person or send surveys online.
Client Heartbeat is a customer feedback and survey management solution that lets you regulate and automate surveys for your customers
SurveyGizmo is online survey and form building software that helps business professionals and researchers answer their most important questions.
Survicate is a tool that helps business owners and marketers identify customer trend, behavior, and more with its website widgets, which act as survey tools that help users administer short surveys and gather consumer feedback about the website, its products and services.
PollDaddy is a service that provides polling widgets for blogs, websites, and social networks.
Formsite is a service that enables non-technical users to build professional quality web forms and surveys with no HTML or coding experience.
GetSiteControl is a freemium tool to help publishers with lead generation and user engagement. It brings 7 call-to-action widgets in a single plugin.
Survey Anyplace focuses on creating fun, mobile, and interactive quizzes & surveys. The kind that allows you to engage with your audience and leaves room for your own brand identity or personality.
HubSpot’s free form builder helps you effortlessly convert anonymous website visitors into leads. Everyone who fills out your form will be automatically routed into HubSpot CRM, which is free as well. You can further manage the relationship with that person by setting reminder tasks, calling them, or sending them a personalized one-to-one email.
Online forms and surveys are powerful methods of collecting information about your customers online. You can start using them as of today, thanks to the tools listed above. Hopefully, this information will help you hand pick a tool that suits your specific needs and that both you and your target audience will like.