{"id":17419,"date":"2024-03-04T09:00:00","date_gmt":"2024-03-04T14:00:00","guid":{"rendered":"https:\/\/firstsiteguide.com\/?p=17419"},"modified":"2024-03-26T11:02:52","modified_gmt":"2024-03-26T16:02:52","slug":"ultimate-pinterest-statistics-you-should-know-in-2024","status":"publish","type":"post","link":"https:\/\/firstsiteguide.com\/pinterest-statistics\/","title":{"rendered":"Ultimate Pinterest Statistics You Should Know in 2024","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"
Even though Pinterest isn\u2019t the most popular social network, it offers incredible opportunities for bloggers and marketers. Pinterest has become a category of its own, and today, it has the status of a visual discovery engine millions of users use to view images, find videos, get inspired, research their market, and discover new ideas. <\/p>\n\n\n
9 Ultimate Pinterest Statistics<\/mark><\/strong><\/p>\n\n\n\n Pinterest is an extremely attractive platform for showcasing products, services, and ideas. Today, we\u2019ll share some of the latest Pinterest statistics and trends that reveal just how much potential there is for marketing on Pinterest.<\/p>\n\n\n\n In the fourth quarter of 2023, Pinterest peaked at 498 million active monthly users. That\u2019s 20 million users more than the previous record of 478 million users during the first quarter of 2021. <\/p>\n\n\n\n In other words, this is the biggest number of active users since Pinterest was launched. <\/p>\n\n\n\n Pinterest is here to stay, and it\u2019s not just a temporary trend that will vanish quickly because data shows a steady increase in users each year. Read about that below. <\/p>\n\n\n\n Source: Statista.com<\/a><\/sub><\/mark><\/p>\n\n\n\n Pinterest\u2019s Senior Vice President of Products, Naveen Gavini, published a blog post on Medium via Pinterest Engineering. He talked about some exciting details about how Pinterest works and shared internal numbers only the company knows. <\/p>\n\n\n\n In this post, he shared that Pinterest had over 5 billion monthly searches in 2021. The most active subgroup is Gen Z users, but the platform had overall growth in searches across all demographics. Given that the number of users has grown since then, we can only expect higher numbers regarding monthly searches. <\/p>\n\n\n\n Source: Medium\/Pinterest Engineering<\/a><\/sub><\/mark><\/p>\n\n\n\n Pinterest is growing rapidly in terms of active monthly users. When it first became popular, Pinterest grew quickly, but the numbers then diminished quickly as well. However, Pinterest found its audience over time, and users have started piling up. <\/p>\n\n\n\n Pinterest had 128 million active users in 2016 and has 498 million active users as of as of 2023. In other words, the number of users has almost quadrupled! That\u2019s truly a fantastic statistic and indicates that the platform is doing something right since new users keep coming in every year. <\/p>\n\n\n\n\n
Top 9 Pinterest Statistics for 2024 <\/h2>\n\n\n\n
1. Pinterest has 482 million active monthly users<\/h3>\n\n\n\n<\/a>
Find more statistics at Statista<\/a>\n\n\n\n2. The Pinterest search engine has over 5 billion monthly searches <\/h3>\n\n\n\n
3. Pinterest has had a 65% user growth since 2016 <\/h3>\n\n\n\n<\/a>
Find more statistics at Statista<\/a>\n\n\n\n