How to Start a Real Estate Agent Website

Step by Step Guide and Useful Resources

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    Welcome to the guide

    Real estate markets fluctuate constantly: prices rise and fall, buyers disappear, then reappear and fight for property. The business itself is constantly fluctuating, but how can you ensure your success in the business won't? You need a website. By building your own website, you'll automatically be pushing yourself to the top of the list for potential house-hunting clients looking for a great real estate agent. A strong and attractive presence online not only makes you more visible than the hundreds of other real estate agents who haven't made a website, but proves your professionalism and credibility in just a click.

by and FirstSiteGuide team (Last updated: August 03, 2018)

Creating a website for yourself as a real estate agent is an invaluable investment into your future. Affordable on any budget, putting yourself online is a business decision that will last and grow, building momentum over time as you gain popularity in your field. By putting your business online, you also open the doors to easily attaining a social media presence, even if that simply means your clients share your site on their Facebook or publish a recommendation on their blog. This free advertising comes hand in hand with a strong, well-made website, something this guide will make easy for you to access and maintain.

In this guide you will find important technical information like:

And of course the fun part: building, designing and maintaining your very own real estate agent website!

Start Blog Book

The beginners guide to successful blogging

What you will find in our Beginner’s Guide to Blogging Success is a blueprint that takes you from learning the basics of blogging to becoming a knowledgeable and talented blogger. This has been designed to help you achieve those goals in an easy to read, step by step way.

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Getting started: Step-by-step blog setup process


Action steps:

1. Get a domain & hosting

Sign up for a reliable hosting account to get started. Only $2.95/mth.

2. Install WordPress CMS

Follow the easy 1-click install process.

3. Your blog is live

Welcome to the web, you can start blogging instantly.


Recommended free WP themes

Free themes

Tampa Theme

Tampa Theme is perfect for both individual agents and single-office agencies. Tampa is ideal for displaying and surfing multiple property listings, with clean lines, a two-column layout, and top-level page navigation.

Manchester Theme

Manchester Theme is fully customizable, so you can make it your own, and SEO optimized, which means more chances to show off your properties. If only it were that easy to get the pet stains out of your carpetЕ

Estate Theme

Estate Theme is a clean, flexible business theme. It’s well suited to business, portfolio and personal websites. Estate is an actively developed, continually updated theme with free and premium support on their support forums.


Recommended plugins for real estate agent website

Real Estate Website Builder – displays your listings on your site

Google Analytics – tracks site traffic

Contact 7 – a moveable contact form with flexible emailing options

Digg Digg – a floating bar of popular social media sharing options

Disqus commenting system – independent commenting system

The Events Calendar – shows upcoming events

Photospace – a photo showcasing plugin, ideal for a gallery