10 Examples of Popular and Successful Blogs

If you are thinking about starting a blog, you can do so pretty quickly. There are several steps that you need to take, all of which are very straightforward, and you can have your blog up and running in no time. Of course, spreading the word about it and attracting the right kind of readers who will find your content interesting and useful requires having good and efficient strategies in place.

For whatever reason, you want to create your blog; you can be sure that it is one of the best decisions you can make. Because, blogging can provide you with numerous benefits, from the powerful feeling of fulfillment from educating, inspiring and helping others to build awareness, gaining influence and forming connections that may even lead to an excellent job offer. Blogging can open a lot of opportunity doors for you and help you make a difference not only in your personal and professional life but also in the lives of your readers.

What exactly is a blog?

A blog is a website or a web page that updated on a regular basis with content that the readers of the blog can find inspirational or educational. A blog can have different purposes, such as raising the awareness of an individual cause or a brand, establishing one’s self as an expert in a particular field, or promoting a business and increasing sales, to name just a few. It all depends on the type of a blog, of course.

Your blog can be your online journal, for instance, where you will express your thoughts and feelings and share them with the world. It can be anything you want it to be, but the key to its success is providing real value to your readers using a friendly and conversational tone of voice while remaining consistent.

What do popular blogs have in common?

There are thousands of blogs on the web, but how did the truly successful bloggers manage to cut through the noise of competition and push their blogs to the top? They provided content that offered real value to their readers. They had a unique voice that their readers wanted to hear and that is exactly what made them different.

Even if a topic that you want to tackle includes an idea that has been told a thousand times over, you can still make a twist and tell your story. You can create compelling content that will have a unique personality that your readers can relate to and truly fall in love with every single word you write.

Quality content is exactly what all the favorite blogs have in common. Of course, there’s the number of followers, but the content is the only element that attracts them in the first place and keeps them coming back for more.

Therefore, if you want to make your blog attractive, always focus on the quality of your content. Take a look at the following list of successful blogs and make sure you check them out, as they may inspire you to create an excellent blog that will pull in a significant number of followers who will always look forward to reading every new blog post you publish.

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List of 10 successful blogs

John Meese

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John Meese is a personal and professional blog that John started as a hobby first, but he managed to turn it into a blog-based business over the period of only three years. He helps entrepreneurs start and grow their online business, which, as he says, makes him come alive.

That is what helped him turn his blog into a successful one – his passion for helping others, apart from the excellent knowledge on the subject of his writing, of course. His motto is: “Always Be Teaching,” and he lives (and writes) by that slogan.

Minimalist Baker

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Minimalist Baker is a food blog devoted to simple cooking, founded by Dana Shultz and her husband, John. The blog has many recipes for really delicious food, most of them are special-diet friendly, with the goal of helping people eat healthier.

Dana creates simple, but tasty, recipes that take no longer than 30 minutes to prepare, and she posts new ones every three days. She even published two fantastic cookbooks, “Minimalist Baker’s Everyday Cooking” and “31 Meals Cookbook”, which you can order from her blog. If you crave a delicious and mouth-watering meal, you will be in for quite a treat if you check out the Minimalist Baker.

A Cup of Jo

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A Cup of Jo is one of the most successful lifestyle blogs that covers travel, fashion, food, design, relationship advice, and motherhood stories and tips. Founded by Joanna Goddard, this blog served as her hobby at first, but it quickly transformed into quite an attractive website that enables her to earn money round the clock.

Not only can you learn pretty great stuff on various topics Joanna writes about on her blog, but you can also get plenty practical tips on travel, choosing a honeymoon destination, flying with a baby and a lot more. More importantly, her every blog post is fresh and funny, and she never fails to deliver quality content.

Nerd Fitness

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Nerd Fitness is a fitness blog founded by Steve Kamb, that dedicated to helping people overcome mental, physical and emotional roadblocks to a healthier and happier life. He and his team provide their readers with tips on losing weight, building healthy habits and changing their mindset, all with the goal of living a better and fulfilling life.

Every piece of information on this blog backed by studies and scientific research, which is why Steve succeeded in creating a community and making his blog thrive.

The Department of Wandering

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The Department of Wandering is a lifestyle and travel blog founded by Rachel Bale, who started the blog when she was living in Berlin with the goal of helping people make the most out of their travel adventures. She provides information and advice on finding the true essence of all the locations she visits, along with beautiful photos of every single place, of course.

Rachel even shares her expat experience so, which all those who are thinking about moving abroad can find extremely useful. She also provides tips for becoming a freelancer, which is excellent for people who want to quit their 9-5 and travel the world.

Borders of Adventure

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Borders of Adventure is yet another one of the best blogs about travel experiences and culture. Founded by Becki Enright, a British Travel Press award-winning writer, this blog is an amazing inspiration for travelers, helping them discover the secrets of the most beautiful places on the planet.

Apart from sharing travel tips, along with cultural information, Becki also provides historical, social and political info, helping people understand every single aspect of the various destinations she visits.

Cari Cole

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Cari Cole is a blog for inspiring and empowering artists, helping them make brave and wise choices to reach the success they strive. The founder of the blog, Cari Cole, is a vocalist and songwriter, whose goal is to provide other singers and songwriters with advice on pursuing their dreams and building extraordinary careers.

Her blog filled with practical tips based on her experiences and her writing is always friendly and real, making her readers love every subject she tackles.


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GoinsWriter is a blog founded by Jeff Goins where you can find excellent tips on writing and marketing, not to mention a lot of creative business ideas. If you are a creative professional who wants to write for a living, this blog is a place for you.

Every piece of advice Jeff provides on his blog is helpful and, most of all, realistic, and his ultimate goal is to help people pursue their dream of writing and becoming bestselling authors.

Maria Killam

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Maria Killam is a blog dedicated to helping people understand color undertones and transform the way they see color, all with the goal of creating perfect design and decorations. The founder of the blog, Maria Killam, is an interior designer, decorator, stylist, author, and a world-famous color expert.

Many years of experience in interior design and outstanding expertise have helped Maria establish dominance and become one of the most successful bloggers in her niche.

Marie Forleo

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Marie Forleo is a blog for all those who want to build a business and a successful life, all through overcoming any obstacle on the road and becoming the exact kind of persons they want to be. It was founded by Marie Forleo, who is a life coach, motivational speaker, entrepreneur, author and even a TV host. She is a philanthropist who shares ideas and tips for helping people get anything they want and be anything they want to be.

Marie is a real “thought leader for the next generation,” as Oprah put it, and you can see exactly why from the moment you visit her blog.

Want to launch a personal blog?

If you want to launch your very own personal blog, you can do so pretty quickly. Our guide, “How to start a blog”, helped many new bloggers, and it can assist you with the steps you need to take. Make sure you dive deeper and read it all as you will certainly find a lot of useful blogging tips.

Remember, after you launch your blog and start typing away your content, you need to always focus on your target audience and their needs so that you can provide them with real value and quality because that is what will make your blog successful.


There are certainly a lot more successful blogs that you can take for a model. And create a unique blog that will pull in a high number of followers, but the ones mentioned above are some of the best examples that are certain to inspire you and help you take the right direction that will lead you to the success you aim.

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This guide is an introduction to mastering the art of blogging. It provides easy to follow steps to start, maintain, and grow your blog.

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6 thoughts on “10 Examples of Popular and Successful Blogs

  1. It’s great to see you guys mentioned Jasmine Star! I’ve been following her blog for the last two years – I particularly like her photography, and I dare to claim that her ideas influenced a lot the way I do my Instagram 😀

  2. This is such a cool list! I especially love Jeff Goins’ articles because his marketing ideas will surely help you become better in your niche. There’s so much to learn from him! 🙂

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